Corporate Social Responsibility and Ethics

Poppy’s Pet Beds are original and proprietary, designed to stringent quality standards. Sustainability and the environment, lead the design-thinking and development. Quality and craftsmanship are our imperatives, with sleep, health and hygiene the three cornerstones.

As a family business, with a track record of more than 50 years, we enshrine the same principles and values that underpin the microCloud luxury bedding range.

Sleep: Sleep is assured with quality fabrics, providing breathability and comforting texture, together with premium fibre-filling, crafted for bounce back and support, using advanced technology to create a restful sleep.

Health: The outer velour-feel quilted cover discourages fleas and ticks, unlike faux fur or long shag pile fabric, which is often an incubator for larvae. We have eliminated anything that could be damaging to you, your dog or the environment including anything that pokes through or could be swallowed

Hygiene: Premium fibre-fill is the healthy choice. The double-piped gusset provides structure and promotes airiness, so your hound is kept both cool and snug, while ensuring the padded bed retains its shape. The laminated terry-cotton cover acts as a defensive layer and repels water as well as fleas and ticks.

Quality: Starts on the inside with the unique premium fibre-fill padded bed, encased in Japara cotton, finished with a double-piped gusset, a laminated terry-cotton inner cover and ultimately, the outer velour-feel quilted cover. Designed for frequent machine washing and with a complimentary second set comprising an inner protective cover and outer quilted cover.  

Craftsmanship: Honed over 50 years by the same family business that developed the renowned microCloud luxury hotel bedding range.

Sustainable: Considering the whole life cycle and our impact on the environment, we introduced sustainable and energy-efficient practices to our workroom. Ecofriendly fabrics selected for washability, durability and longevity are the practical elements.

Ethical: Based on the ethics, principles and values of microCloud, our family credentials are grounded in a 50-year performance history of building long-term trust with our customers.

recyclable Pet Bed100 % recyclable

Recyclable: Zero waste and reducing landfill are our aims; therefore, Poppy’s Pet Bed, as well as the pack it comes in, is non-toxic, recyclable and can be upcycled or disposed of with minimal environmental impact.

Hypoallergenic: There are no known allergens or potential irritants in the Poppy’s Pet Bed, which is designed to be resistant to dust mites, fleas and ticks.

sustainable Pet Bed 100 % Environmentally friendly

Environmental: Rather than foam, which often has unpleasant off-gassing odours and chemical, Poppy’s Pet Bed is designed with the same unique premium fibre-fill we created for the microCloud luxury bed range.

cruelty free Pet Bed100 % cruelty free – No animal products – Vegan friendly

Cruelty Free and Vegan Friendly: 100% cruelty free, ideal for vegans as no animal products are used.

 Certificates

OEKO-TEX® is the international association represented in 60 countries for research and testing in the field of textile ecology since 1992. The system verifies the safety of textile products for people and the environment at all stages of production.

Oeko-tex STeP

OEKO-TEX® STeP: Certified responsible production for people and planet.

Poppy’s Pet Beds’ workroom achieved OEKO-TEX® STeP certification, which sets the highest standards for both social and environmental aspects of textile production. This certification is a sign of responsibility towards employees and the environment and supports our company’s journey towards more sustainable production.

Oeko-tex Standard 100

Founded in 1947 and headquartered in Geneva, Switzerland, the International Organisation for Standardisation (ISO) is an independent panel of global experts and national standards bodies that develop proprietary, industrial and commercial standards.  

International Organisation for Standardisation (ISO)

In 2024, the Poppy’s Pet Bed workroom proudly achieved the globally recognised standards certification ISO 50001, demonstrating our commitment to reducing energy consumption and carbon emissions to help safeguard the future by making a positive difference in the here and now. 

This adds to our impressive achievements that include:   

  1. ISO 9001 for quality management, which means effective processes and trained staff to deliver flawless products and services time after time together with a demonstrated commitment to quality. 
  2. ISO 14001 by adhering to this standard we are taking proactive measures to minimise the environmental footprint, from resource use and waste management to environmental performance improvement.
  3. ISO 45001 recognises excellence in occupational health. This achievement underscores our commitment to creating a safer and healthier work environment, to meticulously identify, evaluate and mitigate potential workplace hazards. The system ensures we have the necessary resources to address these risks and maintain a safe working environment. Additionally, training is provided to educate employees, equipping them with the knowledge and skills they need to maintain their own safety and contribute to a collective culture of care. 

It is personal:

We care passionately about pets, the ethos behind every Poppy’s Pet Bed.  

We are a home-grown Australian family business. There is a real dog-loving member of the Poppy’s Pet Bed team to answer your calls, emails and enquiries and ship directly from our Melbourne headquarters. 

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